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Who uses go4awalk.com? Advertising and Sponsorship Opportunities with go4awalk.com

 

Why advertise on go4awalk.com
Who uses go4awalk.com? | Where can I advertise?

 

The majority of our users (60%) are based in the UK. However, we also receive significant levels of traffic from other areas of Europe, the US, Australia and Canada.

 

A recent survey (August 2007) has revealed the following about our audience:

 

Many are out walking 3-4 times a month and are usually walking in groups of more than two.

 

Over 60% have been educated to degree level or above.

 

Age Profile

They are in the prime of life.

- 20% are in their 30s
- 30% are in their 40s
- 30% are in their 50s

Age Profile

 

Gender Profile

- 77% are male
- 23% are female

Gender Profile
 

 

Other Activites as well as walking

Many of them also enjoy other activities - cycling and running are particularly popular:

- 38% also enjoy cycling


- 26% also enjoy running


- 19% also enjoy climbing


- 11% also enjoy scrambling

 

 

Purchases in last 6 months

They are actively spending their money on outdoor products and services:

 

- 90% have purchased
Outdoor Clothing

 

- 70% have purchased
Outdoor Footwear

 

- 90% have purchased
Outdoor Accessories*

 

- 40% have purchased
Self Catering Accommodation

 

- 40% have purchased
B&B Accommodation

 

- 45% have purchased
Hotel Accommodation

 

- only 1% said they had not
purchased any of the above

 

How do I get started?

Please contact us for a copy of our Media Pack* or to discuss a specific campaign.

 

*Includes current traffic and audience data, full range of advertising and sponsorship options and rate card.

 


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